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Why Your Business Needs More Than a One Page Website

Blog image for Why Your Business Needs More Than a One Page Website blog with Anesha holding laptop

So, you've successfully navigated through the initial stages of starting your business. Congratulations! Now it's time to take your online presence to the next level. 

A one-page website is great for starting out, but now it's time to explore why your growing business might need more than just a single page. In this blog, we're going to look at SEO and user experience, and how a multi-page website can boost your online presence. By the end, you'll see why it's worth considering expanding beyond that one-page setup. Ready? 

Why One Page Isn't Enough 

Your business has taken off, you've got a range of products or services, and you're firing on all cylinders. A one-page website just won't cut it anymore. It lacks the space to showcase everything you have to offer.  

Think about all those amazing products or services you've poured your heart and soul into - they deserve their own dedicated page, right?  

And let's not forget your achievements and testimonials, they need their moment in the spotlight, too! Building a multi-page website will give you the room to shine and truly showcase your business. 

You're probably thinking “Won't a larger website be more complicated and expensive?" Here at Wildhouse we believe you can have a beautiful and functional multi-page website tailored to your needs without breaking the bank. We can take care of the complexities, leaving you free to focus on growing your business. 

Boost SEO 

We can't talk about online presence without mentioning SEO. 

Search engines like Google love websites with relevant, informative, and authoritative content. Having more pages on your website gives you more opportunities to sprinkle those important keywords that your target audience is searching for. 

Here's an example: You've got a landscaping business, and you offer everything from lawn care to landscape design. With a one-page website, you'd probably have to choose between highlighting one or the other. But with multiple pages, you can create dedicated pages for each service, optimising them with relevant keywords. This targeted approach not only helps you rank higher in search results but also attracts more visitors who are specifically looking for the services or products you provide.  

Enhance user experience 

Now, let's talk user experience. Imagine someone visits your one-page website and wants to find specific information or navigate between different sections. They're left scrolling endlessly - imagine how frustrating that would be! 

With a multi-page website, you can organise your content in a way that makes sense to your visitors. Intuitive navigation menus allow users to seamlessly explore your different offerings, smoothly transitioning from one page to another.   

This creates a positive and seamless user experience that keeps visitors engaged, encourages them to explore more, and ultimately, increases the chances of conversion.  

Why One Page Isn't Enough infographic

But wait! A one-page website could still be right for you... 

While we've talked about the benefits of expanding your online presence, there are certain scenarios where a single page could still be just what you need. We talk about this topic in depth here.  

Remember, a multi-page website is an investment in the growth and success of your business.  

Are you ready to level up? Contact us today and let's embark on your wild design journey together!